When the idea of Pursuit first came to me, it started out as a mere idea in skill development that being in relentless, routine pursuit of improvement would provide more results than tangible numbers goals like points or rebounds per game. Fast forward 10 years, it has evolved into a full-scope business focused on helping athletes, coaches, and sport leaders alike maintain an #InPursuit lifestyle.

Our goal is simple: we want to see coaching and skill acquisition evolve both in our lifetimes and long after. As coach education and sport psychology grow in popularity, so too are the resources available to our sport leaders. It is critical that new research, both in theory and in practice, are made available to coaches and athletes in easily digestible ways. That’s where Pursuit Sports Group comes into play. Our goal is to be a bridge between academia and athletics as we offer coaches and athletes the support they need to be successful.

We are not a fix-all, we are simply a helping hand. When you’re ready, we look forward to showing you what being #InPursuit truly looks like.

Jacob Morton

Founder, Pursuit Sports Group